Ever wanted to see a Hobbit fall out of the sky? Well I did exactly that, not as gracefully as I would have liked, however...
This charity project was a slightly unhinged fundraising campaign in aid of The National Autistic Society, combining a 15,000ft skydive with a brutal push up challenge for ever £1 raised.
We successfully hit the goal of £500, which meant 500 push ups and very achey arms.
This fundraiser highlights my approach to creative outreach - using personality, story telling and a bit of chaos to connect with people and encourage action.
This campaign also thrived on humour and willingness to be embarrassing on the internet (all content available on instagram @alke.lab, previously wyrdwarin).
Despite what my face is telling you here, I did actually have a lot of fun.